Social Media Manager — role details
Branding Pioneers builds trusted, credible social presences for doctors, clinics and hospitals. As a Social Media Manager, you own the content and community that make a healthcare brand the obvious choice.
What you'll own
- Own the social strategy and monthly calendars for a set of healthcare accounts across Instagram, Facebook, LinkedIn and YouTube.
- Brief and collaborate with designers and video editors to produce scroll-stopping, medically-credible content (reels, carousels, patient-education posts, testimonials).
- Write captions and hooks that respect medical accuracy while still being engaging.
- Manage community: comments, DMs and reputation — quickly and sensitively, because health topics are personal.
- Track reach, engagement, follower growth and enquiries; report monthly and evolve the plan.
What success looks like
- 90 days: consistent, on-brand posting cadence and a clear content system per account.
- 6 months: measurable growth in engagement, saves/shares, and profile-driven enquiries.
What we're looking for
- 1–3 years managing social accounts, ideally for brands or an agency.
- Sharp content sense — you know what performs and can brief it clearly.
- Strong copywriting and a good eye for design/video.
- Comfortable with scheduling and analytics tools.
- Healthcare/personal-brand experience and sensitivity to medical claims and patient privacy is a big plus.
About you
Apply for Social Media Manager in our Social Media team.
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